Whether you call it a blog, a newsfeed, or just a series of articles, regularly putting out fresh content on your website is a good idea. It will get you noticed by Google and other search engines, and it will show your readers that you mean business. It can turn a blah website into a place where people want to come and stick around (and make an appointment). You may already … [Read more...]
The FREE Resource for Growing Your Neurology Practice You Don’t Even Know You Have
How much do you really use your address book? You probably send out holiday cards, birth or graduation announcements for your children, and that’s about it. Over the years, people move, change their names, and get rid of the landline, so that address book ends up filled with duplicate entries and incorrect information. Sadly, this is also the fate of many a medical practice … [Read more...]
Talking Headline “Science” With Your Patients
In December 2016, the University of Maryland published a press release that reported the outstanding results of a “study” that connected chocolate milk consumption in athletes with improved brain function and better recovery after concussion. Suspicious reporters started sniffing around and found that there was no actual study, just a slide presentation. The research was funded … [Read more...]
How to Formulate an EMG Report for Utility and Reimbursement
The EMG report can be a quick rundown of electrical data. Or it can be an important tool for the neuromuscular specialist—a valuable resource for the referring physician, a path to treatment for the patient, and an excellent marketing tool for the specialists themselves. When referring physicians know a specialist will consistently provide thoughtful and useful input via their … [Read more...]
Fall 2017 Highlights: Your Digital Practice
More Americans than ever before are online. It’s where they go for entertainment, social interaction, and information—medical and otherwise. Sometimes, it’s even where they go for medical care. This fall we posted several articles that focus on the digital aspects of practicing medicine today and into the future. We profiled the work of several neurologists, and even if you are … [Read more...]